Hi, I'm Emily.

I'm Emily Roopkumar. With a mix of quirkiness and practicality, I thrive on turning ideas into playful, user-friendly designs. My education in psychology and career background in business has equipped me with a client focus and strategic mindset, ensuring that every pixel serves a purpose. Let’s join together and create experiences that are as fun as they are functional!
Experience
Imola Solutions
Aug 2025 - Oct 2025
UX/UI Designer
Promovre
JuN 2025 - Jul 2025
UX/UI Design intern
Aetna (CVS)
Mar 2021 - JuL 2024
Key Accounts manager
Principal Financial Group
Jan 2020 - Mar 2021
Registered Representative (financial advising)
Feb 2019 - Jan 2020
Administrative Assistant
Powerhouse Ministries
Jul 2018 - Dec 2018
Operations MAnager
Education
Directed the full-scale redesign of several Imola-owned SAAS websites, handling the UX/UI process from initial research to ideation and prototypes. This role involved overseeing every step to ensure a cohesive and user-centric final product.
Designed a mobile app for the Cliq website from end-to-end, proposing a solution so effective it was praised for its quality and recognized for surpassing project expectations. The lead Developer is Planning to present my final mockups at the end of 2025, with my future assistance requested for its implementation.
Managed and retained over 10 SF Bay Area key accounts, ensuring effective communication and user satisfaction. Led educational seminars and annual reviews presenting complex data and information in accessible formats. Consistently met or exceeded sales targets.
Identified needs and created financial plans for clients. Designed and delivered
presentations using storytelling and data visualization techniques. Exceeded first
year sales target by over 50% during pandemic.
Assisted financial advisors in business processing and salesforce database
management. Promoted to Registered Representative due to recognition of
interpersonal and communication skills.
Implemented low-income community programs, ensuring accessibility and user engagement. Managed administrative operations and improved efficiency and process flow.
Google UX Design Certificate
Coursera
MA Intercultural Studies/MA Leadership
Trinity International University, IL
BA Psychology
Bethel University, MN
AWARDS AND
RECOGNITION
CVS Heart at Work Award for “Putting People First”
Summa Cum Laude honors for both Master’s programs
Mosaic Ministries Scholar (1/2 tuition scholarship for MA)
SKILLS
Wire-framing and Prototyping
User Research/Testing
Responsive Design
Information Architecture
Figma and Adobe Suite